Tech Updates DoubleClick, Google’s advanced advertising platform that Mogo’s used since 2010, has been renamed Google Marketing Platform (GMP) for enterprise--the most advanced, inter-connected advertising platform in the world. 30 Jul 2018 DoubleClick Rebrands to Google Marketing Platform Doug Mowbray
Best Practices, EDU, Social Media As the new-comer and intern for the Mogo Team, I’m still memorizing all the acronyms used effortlessly in the office. There is one thing, however, that did not require much study: the evident benefit of digital media marketing for the college kid demographic. 11 Jul 2018 Reaching Students Through Social to Sell Out the Stadium Jackie Lozaw